Think Tank // » Branding

My Alphapets: Branding

admin — Sun, 18 Jul 2010 03:34:01 +0000

My Alphapets is a business venture I launched with my wife, inspired by the birth of our second child. We offer parents the chance to create a piece unique to their child’s name. While we cater mostly to children…Mom, Dad, Granny or Gramps, if you have a name there is an Alphapet out there for you too!

At myalphapets.com our customers will have the luxury of commissioning these characters for their children or all members of their family. We sell Onesies, birth announcements, t-shirts, framed characters and more. In the meantime if you are interested in purchasing an Alphapet for you or your child please contact me at Info@myalphapets.com. For a peek at our other characters please visit us on facebook.

Thank you! :0)

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Youth Entrepreneurship and Sustainability: Branding

admin — Sat, 17 Jul 2010 23:36:19 +0000

The YES Campaign was launched by 1600 delegates from 120 countries at the Alexandria Youth Employment Summit, in Egypt on September 11, 2002. The Alexandria Summit was hosted by the Arab Republic of Egypt and was co-chaired by H.E. Mrs. Suzanne Mubarak, First Lady of Egypt and Hon. William J. Clinton, the 42nd President of the United States.

Ninety Nine Restaurants: Branding, Mobile, Web

admin — Sat, 17 Jul 2010 14:39:20 +0000

Art direction and rebranding of the Ninety Nine Restaurants.

Agency: Allen & Gerritsen a-g.com

Interactive Designers: Matt Kiley, Charlie Guerrero

Launch Site

Chatham, MA 2012 Tricentennial Celebration: Branding

admin — Sat, 17 Jul 2010 14:38:59 +0000

Bodyco: Branding, Interior Design

admin — Mon, 23 Nov 2009 16:00:50 +0000

No time, no budget, no way! Ok, this time I made an exception.

Bodyco had very little to spend and needed a brand their clients would believe in.
Over the course of a month and many long sleepless nights, bodyco was born.

The community is taking notice. Only six months after opening, Bodyco was voted “Best Health Club” by readers of North Shore Magazine.

Agency: Allen & Gerritsen a-g.com

Copywriters: Catherine Sheehan, George Koukkos, Adam Cote

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Locker Room: Before

Locker Room: After

Main Gym: Before

Main Gym: After

Main Gym: Before

Main Gym: After

Zildjian: Branding, Logo

admin — Sun, 22 Nov 2009 15:25:43 +0000

Branding and naming for a new line of drumsticks by Zildjian. With an extremely tight deadline of 4 days, myself and a team of copywriters completed the naming and logo exploration assignment on time and on budget.

Copywriters: Craig Falzone http://craigfalzone.com, Adam Cote

USA Rugby Championships: T-shirt graphic desgn

admin — Sun, 15 Nov 2009 16:32:06 +0000

After competing with a number of agencies for the business, I was awarded the opportunity to create event specific T-shirt designs for the 2008 USA Rugby Championships. These collector items were a big hit, and saw the biggest increase in sales in this events history. The T-shirts where sold out on the first day of a three day event.